It will soon be easier to find and buy OMEALS self-heating, fully cooked meals. The premium outdoor foods brand proudly announces a partnership with DICK’S Sporting Goods that will bring OMEALS Homestyle Meals to Field & Stream’s 28 brick and mortar stores in the Midwest, Southeast and Northeast.
“DICK’S Sporting Goods and Field & Stream are the perfect retailer partners to introduce a new, premium food brand like OMEALS to the outdoor space. This placement was possible due to our strategic partnership with Maurice Sporting Goods to take OMEALS to the mass market. Our commitment to quality products that improve people’s outdoor experience is mirrored in Field & Stream’s superior reputation among hunters, anglers and outdoor enthusiasts,” said OMEALS Founder, Saul Mishkin.
Field & Stream will carry the full line of Homestyle Meals that includes two beef, two chicken, two vegetarian and two breakfast options.
Delivering on a promise of quality and convenience, OMEALS Homestyle Meals are the first of their kind and require no stove or fuel to heat. The brand’s state of the art flameless heating process only requires 3-to-5 minutes to heat with 3-to-5 ounces of liquid to activate (from creek water to iced tea) saving treated water for drinking.
The vision of OMEALS began in 2013 and the brand officially launched in August 2015.
Made with fresh and wholesome ingredients and prepared with advanced technology that ensures sterilization, OMEALS products are lower in sodium than freeze-dried options and have a shelf life of three-years. Designed for easy use in the outdoors, the brand’s innovative packaging makes OMEALS a great option for any outdoor adventure.
Learn more about how OMEALS’ flameless heating process works by watching this video. Share how OMEALS is changing the way you eat outdoors on by tagging @OmealsUS in your outdoor adventures on Facebook, Twitter and Instagram.
About OMEALS: OMEALS are premium outdoor foods developed by athletes and outdoorsmen. OMEALS offer self-heating, fully cooked Homestyle Meals and Cheese Bites designed and developed for the outdoors. The first of their kind, OMEALS Homestyle Meals feature a state-of-the-art flameless heating process that only requires 3-to-5 minutes with 3-to-5 ounces of liquid to activate – from fresh water and runoff, to iced tea and soda. OMEALS Homestyle Meals are shelf-stable for 3-years, lightweight and easy to use for a simple solution to tasty and hot anytime, anywhere meals and snacks. For more information about OMEALS, please visit www.omeals.com.
About Field & Stream Specialty Store: Named for the iconic brand that for more than 140 years has been synonymous with outdoor experiences, the Field & Stream store offers a vast assortment of outdoor equipment, accessories and services in hunting, fishing, archery, camping and more. The Field & Stream trademark is owned by American Sports Licensing Inc., and is not associated with Field & Stream Magazine. For more information, visit FieldandStreamShop.com.
About DICK’S Sporting Goods, Inc.: Founded in 1948, DICK’S Sporting Goods, Inc. is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, high-quality sports equipment, apparel, footwear and accessories. As of April 30, 2016, the Company operated more than 645 DICK’S Sporting Goods locations, serving and inspiring athletes and outdoor enthusiasts to achieve their personal best through a blend of dedicated associates, in-store services and unique specialty shop-in-shops. Headquartered in Pittsburgh, PA, DICK’S also owns and operates Golf Galaxy, Field & Stream, True Runner and Chelsea Collective specialty stores. For more information, visit the Press Room at DICKS.com.